This week started with the topic and trying to understand “The medium is the message”. To me the medium is the message means that the way the message is being presented is just as important as WHAT is being presented. We then looked at different mediums and whether or not they have been ‘killed off’ by another, modern medium, such as the cassette tape being taken over by the CD and then further taken over by the MP3 player.
Marshall McLuhan started his work on the medium is the message by writing his book The Medium Is the Massage: An Inventory of Effects in 1967 and his notion that the content of a medium in almost all cases, is another distinct medium in itself is something that really interested me and something that i will be looking further into.
For me, finding ideas for a digital Artefact hasn’t been the tough bit but narrowing down what i want to do has been the hardest part. I think i’ve come up with a few good ideas and hopefully within the next week am able to narrow it down.
Until next week!